Mobile users are growing significantly year by
year. So building mobile apps for the mobile devices is an effective way to
make the profit. Although people prefer free apps than paid ones but if your
app is productive and attractive than they can even get sell.
How To
Promote Your New Mobile App?
The
Major problem with mobile app developers like you is they are techies and lack
marketing skills to promote the mobile application. So in order to promote the
app and to find the right audience to talk download and share the app, there is
a need of solid tools and websites like android app promotion and
useful strategies for the promotion.
What
Are the Best Promotional Tools for Your Mobile App?
Check
out what are the best tools to promote an app free and pay only when you get
the download or install.
AdMob
is Google’s advertising platform used for the mobile app promotion. AdMob is
available for both Android and iOS platforms. You can connect your AdMob
account with your AdWords account for the promotion. By doing this, you can
create the mobile app campaigns for install. The main benefit of this promotion
and advertising platform is AdMob Mediation, which allows you to create
campaigns that serve ads to your app using your own inventory, absolutely free
of charge
In
addition, you can easily integrate it with Google Analytics to access all the
useful metrics and including user acquisition, engagement, sessions, app
version, screen size revenue, screen views and more. Also, check out the below
video for promoting your application.
Actionable
Tips
1.
Sign in to your AdMob account and go to the tab “Promote.”
2.
Under “All apps”, select your new app you want to promote. Now
select a “New campaign.”
3.
Create your Ad by clicking on “+New ad,” select the required
format click “save.”
Then
continue and select the criteria based on following-
Geo
locations: The locations you want to target.
Languages:
The languages you want to target.
Devices
and OS versions: The devices and OS versions you want your promotion.
Demographics:
Select the age genders of the customers you want to reach.
Advanced
targeting: Here you can use audiences created in AdWords to target on AdMob.
4.
Now go to “Budgeting and Bidding” option and choose from the
following options
Daily
budget: This is an average amount you’re willing to spend per day.
Schedule:
Here you can schedule your campaign.
Campaign
name: Enter the appropriate name for the campaign.
5.
Save the campaign and it will start running as soon as it has
been approved by Google.
2. On Your Blog Or
Website
If you own a website or in case you are a blogger, then you
can promote the mobile in many ways. you can also get rating and installs in
very cheap price https://android-app-promotion.com Also, check out the list of
activities you can perform on the site.
1.
You can create the banners or creative of different sizes and
utilize the free space for the promotion of the ad. Because this will create
brand awareness in the initial phase of the promotion of mobile app.
2.
You can specifically create the blog or post about your
application including features and benefits to the users for downloading the
app. For better results, you can also embed the video in the same post
explaining the app and its usage. At the end, you can insert the link to
download the app. Even you can promote this to various channels and due to high
proposition value, people will surely going to download it.
3.
You can add the mobile app download banner at the prominent
positions of the web pages of your site to increase the downloads.
Actionable
Tips
1.
Go to https://app.mopub.com/account/register
2.
On the dashboard section, navigate through inventory tab and
click ‘Add a New App’ as shown below.
3.
Select the ad format and create the creative’s
4.
Install and load your creative’s
5.
Preview and test the ads
6.
Load the Ad and your ad is ready to run.
3. Fyber
Cross-promotion
program by Fyber is an effective way mobile app promotion and get the huge
number of downloads to your apps so follow the below-mentioned steps for mobile
app promotion through Fyber.
Actionable
Tips
1.
Contact developers@fyber.com to activate cross-promotion for
your Fyber account.
2.
Check the below-mentioned screenshot and click on
cross-promotion in the Ad Monetization Dashboard
3.
Click Add Campaign to promote your new mobile app as shown
below.
4.
Select the ad format you would like to use.
5.
Indicate frequency cap, impression cap, your target countries
and applications to cross promote.
6.
Choose a tracking provider and schedule your campaign.
7.
Enable your campaign by contacting your Account Manager.
8.
Monitor your campaign performance in the Reporting section.
Best
Mobile App Promotion Strategies
Follow
the best mobile app promotion strategies in order to get more exposure and also
interaction of your app to the larger audience and maximum downloads.
1.
Submit Your App to Multiple Stores
It’s
not sufficient to submit your android apps to Google play store and iOS apps to
App store. But you need to put more efforts to submit on other stores as well.
So here is the list of other mobile application stores.
2.
Promote App through Free Content
There
are free services such as MobileStartupz.com. It’s a voting community for the
startup that ranks apps submitted every month end. So if your app idea is good
enough, then it might even be on the front page of the site for the month if it
gets enough votes. The site is the best option if you have the same app for
different operating systems as they accept Windows, Blackberry apps and iPhone
apps as well. In addition, this is an effective technique if you are looking
for boosting the downloads. or you can buy android reviews
3
Create
videos on YouTube and Vimeo showing how the app can be useful to people and
entertain them. In addition, try to make the video using with a clear
understanding which is can lead to more shares. Also, when are pitching your
email your subscribers for review of your app, make sure to send them the video
link. In addition, you can embed the code of the video in most of the articles
to develop awareness among the people. So that your app can get maximum
exposure and interaction with the possibility to get many downloads.
Social
media can be extremely useful to drive huge downloads for your new app. Submit
your app to social media like Stumble upon, MeetUp Reddit, etc. and if your app
gets an attention of the user or group members, then you might be in for some
better number of downloads. So remember to submit to the Reddit Android section
So these are the few mobile application promotion tips for getting the maximum
downloads of the app.
